Salesforce.com Winter 09 Campaign Influence Demo
Campaign Influence is a new functionality in Salesforce.com that allows you to find other related contacts associated to multiple campaigns.
Campaign Influence is a new functionality in Salesforce.com that allows you to find other related contacts associated to multiple campaigns.
Naples, FL (PRWEB) November XX, 2008 – Neighborhood America, a 2008 CODiE Award winner for “Best Social Networking Solution” for enterprises, announces a new strategic partnership with Solvis Consulting, a Customer Relationship Management (CRM) consulting company with significant experience working in the Latin American region as well as the U.S., Mexico, Canada and Puerto Rico.
In today’s global market, knowing your
customers is the key to keeping your customers. Neighborhood America’s ELAvate
solution allows companies to optimize their existing relationships with
customers, employees, and partners – those who hold the power to help the
company succeed – by creating online networks for the purpose of driving
business value. The partnership with Solvis Consulting will provide those
companies with the right CRM strategy to retain and continually grow these
networks.
Solvis Consulting conducts an in-depth analysis of the company’s structure and
then recommends methodologies to transform business processes. Among those
approaches is establishing a social media presence, to benefit from consumer
feedback or collaborate with partners, employees, or stakeholders. As a partner, Solvis Consulting will offer
its customers Neighborhood America’s enterprise social network solution.
“More often than not, CRM fails without
a strategy in place,” says Jesus Hoyos, Managing Partner of Solvis Consulting.
“We now have an ally in Neighborhood America, a company who can share their
expertise with our customers and improve their chances of success.”
“The need for companies to connect
people to solve problems and create business value is a global challenge,” said
Dan Miller, Executive Vice President of Neighborhood America. “Our partnership
with Solvis Consulting expands our reach into Latin America and aligns us with
this exceptional team at the forefront of integrating CRM and social media
strategies.”
With the Solvis Consulting partnership, Neighborhood America continues
its momentum of building strategic partnerships that deliver the services that enterprise
customers are asking for, intended to optimize results. To learn more about
Neighborhood America's partner program, visit http://www.neighborhoodamerica.com/partners or contact Judy
Mod, Director of Business Development, at (678) 366-4696.
About Neighborhood America
Neighborhood America's ELAvate solution was named the
software industry's 'Best Social Networking Solution' for enterprises, honored
with the 2008 Codie Award. ELAvate enables companies to build online and mobile
communities to engage consumers, facilitate ongoing dialogue around their
brand, and gain continued business intelligence. Brands such as Scripps
Networks, FOX News, and Adidas rely on Neighborhood America for its
award-winning technology and commitment to guide them through the entire
community-building process - from strategy, through implementation, to ultimate
success. Learn how your company can gain a competitive advantage by visiting: www.neighborhoodamerica.com.
Salesforce.com is expanding the functionality of its' Force.com SaaS application platform with Force.com Sites:
"If you liked last year's Visualforce developer preview, or even if you're new to building in the cloud, you'll love what you can do with Force.com Sites.
This new technology lets you easily create and publish Web sites and applications on the Force.com platform—with no user logins required. The possibilities are endless: e-commerce and recruiting sites, event and survey portals, and more."
SFDC's force.com platform is the world’s first platform as a service (PaaS), Force.com gives you the power to deliver enterprise-class Web applications on demand—without the cost of deploying infrastructure. It’s all about computing in the "cloud," and Force.com is the platform powering the new software-as-a-service (SaaS) paradigm.
Jesus Hoyos tweets from the first Dreamforce 2008 Webcast:
Last month, SAS Caribbean invites Solvis to present at a Marketing Conference in Santo Domingo, Dominican Republic, hosted by the La Pontificia Universidad Católica Madre y Maestra (PUCMM). The topics that Earl LaChance covered were:
After the SAS demo, Earl fielded many questions regarding best practices and his experience implementing Marketing Automation solutions in Fortune 500 companies in the Americas.
Last week Jesus Hoyos, Solvis' Managing Partner, participated as an Instructor in the CRM Certification seminars held in Córdoba and Buenos Aires. Each certification was designed for 25 participants providing the opportunity to have a productive learning and networking environment.
The certifications were produced by BPT Partners, Solvis Consulting, Approach Technologies, CustomersForever and Centro de Formación Professional de Contact Centers.
We would like to thanks the hosting and media sponsors, including all of you that help in the organization of the events, not only in Argentina, but in México and Perú.
And thanks to all the participants from Colombia, Venezuela, Lima, México, Guatemala, Códoba and Buenos Aires... these certifications were designed for you, the CRM practicioner.
Lima Pictures
México Pictures
Córdoba Pictures
Buenos Aires Pictures
La semana pasada SAS Caribe invitó a Solvis a dar una
charla en Santo Domingo. Earl LaChance expuso ante mas de 60 personas en La
Pontificia Universidad Católica Madre y Maestra (PUCMM). Los temas tratados
fueron:
Después del demo de SAS, hubo muchas preguntas acerca
de experiencias de implementaciones de SAS, incluyendo los retos y ‘best
practices’.
Earl LaChance con los estudiantes MBA y Marketing de la universidad (PUCMM )
We've been working with MyCRMCareer.com for some time now, and highly recommend their web site and services. They define themselves as:
" The CRM industry's first Social Network dedicated to CRM Professionals in Sales, Marketing, Support
and IT Professionals involved with Customers."
Recently, they have partnered with Neighborhood America, a leading provider of Social Networking solutions. Working with Neighborhood America, MyCRMCareer.com has upgraded their site to allow Web 2.0 concepts such as profiles, blogs, posts and threads on various topics.
Excellent idea! This greatly facilitates the communications between the various user groups, including Employers, Consultants, and those seeking employment.
We highly recommend visiting and joining MyCRMCareer.com.
Without a concrete definition of what a customer is, your CRM strategy (processes, people, culture, technology), will always have the deal with the "definition of the day". Every employee will have different perceptions of what customer is, affecting the overall customer experience.
Our definition of a customer is:
A customer is a person that has many roles, that can influence (or not) a buying decision, as a consumer or a contact in an organization (i.e. a business partner, a company, government, etc).
The characteristics of this person are based on contact relationships, accounts, transactions, and organization the person belongs to. These characteristics are then classified by data attributes in the database and/or different systems and most be part of all business rules regarding people, processes and technology. These attributes are divided in 5 major sections:
This definition needs to be implemented in all your processes and CRM technologies, and most be part of your CRM change management.