Solvis Consulting, LLC

Solvis to offer Social Media & CRM Seminar in Mexico

Image by Matt Hamm via Flickr

Solvis Consulting will offer a Social Media & CRM seminar on July 28th in Mexico City.

The seminar is an all-day workshop where participants will learn how to implement a practical social media plan from the CRM point of view. We will discuss how social media is a critical part of CRM and how it impacts marketing, sales and customer service.

• Cost: US $500.00 - includes breakfast, coffee breaks, lunch and parking.
• Additional Offering: Solvis will provide a Social Media and Conversation Analysis for your company. We are offering a 50% discount for this service. Retail price is US $1000.00. If you are a participant of the seminar your cost will be US $500.00.

For more information visit our seminar page (Spanish).

Note: we recommend EventBrite for your online and offline events.

We plan to offer more dates and locations in the future.

How Solvis can help with your CRM initiatives?

Social CRM Strategy. We can help.

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Register Now! Seminario de Social Media, México D.F.

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Salesforce.com Day Mexico 2009

Salesforce.com Day Mexico 2009
Originally uploaded by solvisconsulting

On June 23 in Mexico City, Salesforce.com had a seminar to preview the new release and demo the Service Cloud solution which integrates Facebook and Twitter with the traditional CRM.

Follow the tweets from the event here (Spanish): #sfdcmx and #mx0609.

Listen to the Podcast (English): Salesforce Day in Mexico with Lindsey Armstrong and Jesus Hoyos.

Follow the Tweets from the Twebinar hosted by Radian6 about Social CRM

Go to this link #soccrm - twazzup to follow the tweets from the Social CRM Twebinar hosted by Radian6. Great content about CRM and Social Media.

Radian6 now offers integration with Salesforce.com and Webtrends! Solvis is partnering with Radian6 - updates to come soon!

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The Rockstars of Social CRM, Hosted by Chris Brogan and Radian6

The Rockstars of Social CRM, Hosted by Chris Brogan and... - Eventbrite.

Don't miss this webminar with @chrisbrogan, @lebrun, @comcastcares, @pgreenbe, @brentleary and @mwthomasNA.

Social CRM is a whole new dynamic - a way of approaching and cultivating customer relationships that's focused on people instead of tools, collaboration instead of control, and valuable experiences instead of transactions. How are these new expectations changing the game, and what role do we play in the evolution?

Join Radian6, Chris Brogan, and The Rockstars of Social CRM for an interactive, fast-paced participant round-up & panel to discuss why social CRM needs our attention.

Wednesday, June 24 from 8:00-11:00 pm EDT (program portion to end by 9:30)

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Presentation: the convergance of CRM and Call Center with Social Media (Spanish)

Social Media efforts for marketing, sales and customer service are now part of your CRM and Call Center strategy. Not because you want to, but because your customers want. Your customers are already having conversations about your company or brand. Your customers are engaging other customers in many Social Media mediums and channels. Are you part of these conversations? Are your current CRM and Call Center strategies prepared to manage customers conversations?

This presentation (in Spanish and presented at the Mundo-Contact event in Mexico) covers key areas regarding Social Media: where are these conversations, tools to listen to these conversations, tools to help you engage customers, some Social Media examples already working, and, ideas and suggestions to prepare your organization for Social Media from the CRM and Call Center perspective.

The convergence of CRM, Call Center and Social Media is possible to SOA, Web Services and SIP standards. The more applications using these standards the easier will be to integrate Web 2.0 applications with existing CRM and Call Center applications.

Related presentations about Social CRM and Web 2.0:

Jesus Hoyos @ Slideshare

Solvis Consulting @ Slideshare

Social Media: the convergence with CRM and Call Centers

View more Microsoft Word documents from solvisconsulting.

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Social CRM Strategy. We can help.

Don't know where to start with your Social Media initiatives.We can help.

We have developed a Social Media methodology with a CRM focus that will help you identify opportunities to engage customer that are already having conversations about your brand or company in the Internet. Our social media analysis takes into account conversations in the different Web 2.0 mediums and channels, your digital and search marketing efforts, your main media and PR efforts, and your current CRM strategy.

We can help your company be part of these conversations and use your existing infraestructure (i.e. call center, web team, marketing team, etc.) to have engage customers in order the adquire and retain them.

Our methodolgy will hep you:

1. Expand your CRM strategy to the Internet
2. Understand the key areas you need to fix in your current CRM before expanding to the Web 2.0
3. Understand key requirements in culture and business to maximize the relationship with customers
4. Use Web 2.0 channels - RSS, Blogs, Social Networking, Videos, Social Sites,  Social Bookmarking, Micro-Blogging, from the business and technology perspective
5. Prepare to launch a private or public social networking site for your customers
6. Apply SEM, SEO, Digital Marketing, Email and Landing pages to promote your product and services
7. Analyze the current CRM and Web 2.0 landscape in terms of trends, vendors and technology

Contact us for more information to see how we can help with your Social Media strategy.

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Interview with CRM Expert Jesus Hoyos | Lexnet

Lexnet Consulting interviewed Jesus Hoyos about different CRM topics. One topic is about the biggest CRM trend - Social CRM:

What’s the biggest CRM trend on the horizon?

Social CRM – a worldwide trend.  Social CRM, also known as CRM 2.0 or Social Media, is a trend that it is still evolving and where the consumer is in control.  My take on this is that Social Media has different mediums to engage the customer.  A medium will be Facebook or Twitter, and within each medium you have different channels.  For example, in Twitter, you could have an account for customer service and another one for sales promotions – here you have two channels.  Another example is Facebook, you have applications, groups and pages – they all are channels.

This requires a different thinking in terms of culture, processes and technology in your company.  But the bottom line is that you will need to have a team or structure dedicated to manage these social media channels.  Think of a call center, you have a director and supervisors and agents.  You will need some sort of structure for social media channels.

More of the interview here: Interview with CRM Expert Jesus Hoyos Lexnet.

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